HubSpot Beta

Join the adventurous few and help make HubSpot better

Why join the Beta Program?



HubSpot beta testers get early access to the features the development team is working on. The program is exclusive - only made up of the most beta-tolerant and sophisticated of HubSpot users. We want to make the software better for you so we want thoughtful feedback on each new release from our testers. How useful did you find it? What bugs still need fixing? What could be improved, added, or taken away?

Keep in mind, this program isn't just a walk in the park. Being a part of the beta group at HubSpot is a commitment. It means you agree to use some software in your daily life that is bound to be a little rough around the edges. It also means you’re willing to take the time to help us smooth out those rough edges. 

How it Works

Step 1
Tell us more about you
The first step of applying to the beta program is to fill out an application that tells our team a little more about you, your company, and what HubSpot tools you're using. It's also essential for us to get a sense of how comfortable you are with buggy software and how often you're willing to provide feedback. 
Step 2
We review your application
We'll look over the applications to determine if the beta program is the right fit. There's a chance that based on the answers given on the beta survey, some applicants may not have quite the level of comfort with buggy software that we’re looking for. To put folks who are less than extremely beta-tolerant into an intensive beta program is just unfair, so not everyone is accepted.
Step 3
You get an answer
All applicants will receive an email back from our User Experience Research team. If we've determined that the beta program isn't the best fit, feel free to respond back to our email with any questions or feedback. If you've been accepted into the beta program, you'll start receiving emails about new beta releases.

Redesigned Calls-To-Action Experience

Now in beta is an easier/streamlined way to view, measure, and create Calls-to-Action in HubSpot that matches our new style & experience.

What is this?

Creating personalized calls-to-action that convert shouldn’t take longer than making your morning cup of coffee. But previously, you had to create a call-to-action, and then if you wanted to test a slightly different version, you would have to click a cog on the dashboard and go through the creation process once again.

The new calls-to-action editor streamlines this process within one screen, and the ability to create multivariate, or smart CTAs as well. The editor also 
has gone through a new visual redesign that now matches other HubSpot products. You can read more about this visual refresh project here. This is a part of a larger effort to give HubSpot a more modern look and feel. Over the year you’ll see more tools across all of our products adopt this aesthetic. The changes are purely cosmetic, so functionality and how you experience the apps shouldn’t change much at all. We made this change to increase design consistency across our tools and make HubSpot more modern and fun to use.


How do I access it?

Go to your CTA Dashboard by clicking "Content" then "Calls-to-Action" in the top navigation, or click here.

We want your feedback!
We are releasing this new experience to all members of the Marketing beta group and we’d love to hear your feedback; you can leave your thoughts here on the designated feature page, or by replying to the original email.

Let us know what you think of the newest update by leaving comments below.