This feature went live to Professional & Enterprise customers on May 19, 2015.

You asked for it and we delivered. HubSpot Forms are now Smart! Personalize your Form on any page based on country, device, referral source, contact list membership, and lifecycle stage. 

How do I do this?
Navigate to any page that contains a form and click Make Smart. Choose your rule and adapt your Form for that rule. 



Smart Forms FAQ

  1. Can smart forms be used in conjunction with progressive profiling? Yes.
  2. Can I track the performance of a smart form separately from the original form? Yes. The smart form is a separate form module and tracked as a distinct form within HubSpot.